Profits in Progress

Connection Challenge

Last month a new client took our Connection Challenge. His message was simple and clear: out of thirty cards sent, two people contacted him back immediately to thank him! This client is very busy, and travels often so his customers appreciated his ability to think of them and let them know it! His actions have propelled him up the “thoughtful ladder” in his customers' minds. If you have a success story you would like to share, send me an email!

Use Your Database

We all have databases of people we do business with, have done business with, or want to do business with.
How can we use these databases and maximize the power of our connections?

Here are a two ways to use your database using a handwritten note card approach that builds relationships:

1. Just a simple message will leave a lasting impression:
   Joe Girard, The World’s Greatest Salesman and author of the book, How to Sell Anything to Anybody! said: “Everyone would receive a note from me that read, ‘I like you, (signed) Joe Girard,’ four times a year.”
   
   
2. A top-producing Profits in Progress client, Bob L., shared:

In order to establish myself as a new Hummer Product Specialist and Sales and Leasing associate, I used Profits In Progress’ Valet Service. With this service my customers would receive a handwritten note the first week after they purchased a car. Then they received notes at intervals of 30 days, 6 months and 1 year later. Additional Birthday, Thanksgiving and Christmas cards were also mailed out. That’s six or more times a year my name and business card, along with a handwritten note-card, was in front of my clients.

One thing I get asked by my peers, “Is it working?” I’ve received lots of comments that my clients liked their cards. If on average I sell 10-20 cars per month, 4-6 of them are repeat or referrals. That’s about 35-40% of my business, so I think it’s very successful. I tend to be a very poor administrator and not good with routine correspondence. Profits In Progress (PIP) is excellent at it.

One thing I tell everyone is that PIP’s service is very valuable particularly if you are trying to get established. I went from a few customers to over 400 in less than two years.

To this day, I give a package of PIP materials to our new sales people to get them started. I help them understand what I already know: PIP’s value is high, they’re professional and easy to work with and very effective in getting you established with repeat and referral business.

Health Tip

Drink Water
Remember to hydrate often during the summer months. According to Doctor Jeffery Utz at Allegheny University, a baby’s body is made up of about 78% water, at one year old that percentage drops to 65%. As adults, woman and men have approximately 55% and 60% respectively. Plus, someone who is overweight may have less water because fat tissue does not have as much water as lean tissue. VISIT THIS LINK for a recent article in The Daily Reveille about hydration during the summer months.

Quote of the Month

The world behaves differently when I take action to go after what I want.

~Price Pritchett